Ranking videos is something I have been learning and doing for many years now.
The process is remarkably different from what it was several years back.
In those days you could buy views, spam links and do all sorts and it would work.
These days though, the game has hanged and now, ranking on Google and YouTube is different.
For the most part, if you know what you are doing, ranking on YouTube is not super hard (for most keywords).
Google is another story.
Getting your videos into the carousel is the goal and is not always straight forward.
There are two common things I see all the time when it comes to rankings.
New tools and softwares get released daily promising instant page one rankings.
Well, guess what?
- Ranking instantly is actually easy. YouTube gives new content higher rankings as a way to boost newer videos
- I’ve yet to see any software that delivers on it’s promise to rank videos on YouTube. If you bought one of these gimmicks, you ranked IN SPITE of the tool, not because of it.
If you want to see me dispel some of the myths around this, then go here.
Ranking On Google
Once you can rank on YouTube pretty easily, you want to try Google.
That’s a harder nut to crack and no-one knows for sure how it works.
What I will say does help though, is RELEVANT links and embeds from social networks and niche related sites.
But no one has time to build out a PBN these days so what to do?
Sure, you can pay someone to do the heavy lifting, but the one good person I know and trust does not come cheap.
So, I had a software built called Embedinate.
There are tools out there right now that automate the sharing of videos but there’s a difference between those and Embedinate.
First, many tools share videos on spammy sites or websites that are low authority.
I wanted control over where my videos were shared.
If I have a video made in the video marketing niche, I only want it share on niche relevant accounts.
It makes no sense these days to spam my video marketing videos on websites that are about health.
The fact I have control also allows to me build out these networks individually.
What do I mean buy this?
Well, I run this Pinterest account: https://www.pinterest.co.uk/VMInsider/
So by embedding my video marketing videos there, it makes sense.
Plus I can synergistically grow both platforms while sending a positive signal to YouTube
Right now, Embedinate connects only via API (white hat) with:
- Google Sites
- Google Slides
- Google Docs
We have more in the works
We have built in Social ADR integration through their API.
This means you can take the links from Embedinate and run a Social ADR campaign.
Links to your links if you like…
Embedinate Review Video
You can try out Embedinate for as little as $1 for a week.
Then if you like it, it’ll only cost $9.97 per month.
You can use this for your own business or clients.
There are no other things you need to buy to be able to use Embedinate.
If you want to connect multiple Tumblrs, LinkedIn accounts etc then you can see the other plans below:
I use this on every video I make that I want to rank.
Now, nothing is 100% and you are still required to do keyword research of course.
I had this built for me.
Until now, it’s only been available to my Video Marketing Insider Members.
And while I love it, it is not able to perform miracles.
If you make a video using something like Content Samurai and go after the keyword ‘How to lose weight’, then you’ll be disappointed (without without Embedinate).
And results are NOT instant for some keywords.
But again, I use this and it does works.
You can get access below via PayPal or Credit Card.
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